J.P. Morgan will rebrand its China fund unit after winning approval to take full ownership of the firm earlier this year.

China International Fund Management (CIFM) will operate as J.P. Morgan Asset Management (JPMAM) in China, according to a statement, with the brand being reflected in communications from the firm and in the names of investment products. 

In January, J.P. Morgan won approval from Chinese regulators to take full ownership of CIFM after first applying for the buyout in 2020.

«With J.P. Morgan’s 102-year heritage and JPMAM’s almost two-decade track record in China, we look forward to continuing to help global investors navigate tremendous opportunities in China’s market and domestic investors diversify their portfolios internationally,» said APAC CEO Dan Watkins