Zurich-based Julius Baer has hired a former Deutsche Bank executive as its group head for Thailand.
Julius Baer has appointed Urs Brudermann as group head Thailand, according to a statement. In this newly created role, he will oversee the bank’s offshore Thailand coverage and its joint venture with Siam Commercial Bank, SCB Julius Baer. Based in Singapore, he reports to Shui Wei Ho, market head for Thailand and Asia Switzerland.
Brudermann has over 24 years of wealth management experience, including 12 years in Singapore where he held senior roles across various Southeast Asian markets. He was most recently working at Deutsche Bank as market head Southeast Asia, primarily covering Thailand, Malaysia and Indonesia. Prior to joining the German lender in 2021, he worked at Credit Suisse for 11 years.
Strategic Importance
According to Julius Baer, Thailand is a strategically important market in which a number of senior appointments were announced in 2024. Ho was named as market head for Thailand, in addition to Japan and Asia Switzerland. 27-year veteran Peerapong Jirasevijinda was also named CEO of SCB Julius Baer in April 2024.
«At Julius Baer, we strive to attract top talent. Urs knowledge of the Thai market, proven success in leading teams, and ability to build strong client relationships make him an invaluable asset,» Ho commented. «With his expertise, we will continue to provide exceptional service and tailor-made solutions to clients, positioning us perfectly for further expansion of our Thailand franchise.»
