For the very first time, the Swiss watchmaker Omega is offering online sales of a new timepiece. Expanding the reach from its global network of boutiques, the brand is excited to connect to its online community in a new way.
For now, one unique watch will be marketed and sold exclusively online. The Omega Speedmaster «Speedy Tuesday» Limited Edition will be showcased on the @OMEGA Instagram channel.
Customers will be able to click through to a dedicated page at omegawatches.com where they can reserve the watch. There are 2,012 models to reserve and, subject to availability, customers can even specify the Limited Edition number they want. Once chosen, the watches will be delivered in the summer of 2017.
