Mirabaud is imbibing French joie de vivre into its portfolio: it is investing in star chef Alain Ducasse's empire.
He is the record-holder for most Michelin recognition: Alain Ducasse has amassed 21 stars from the prestigious food guide in his career. Mirabaud is investing in the Monégasque chef's firm through its private equity vehicle, the wealth manager said in a statement on Wednesday.
Ducasse's firm operates restaurants and cooking schools, consults, and publishes food and cooking books. The 64-year-old, who already operates a coffee and a chocolate manufacture, wants to head further into manufacturing and distribution, he said.
French Credibility
The investment fits perfectly with Mirabaud's push to foster «living heritage» European craft and expertise, championed by partner Lionel Aeschlimann. The move will enable Ducasse's firm to provide upscale dining in shops, not just restaurants.
«Led by an impressive entrepreneur and celebrated chef, Ducasse Paris has the potential to become a trusted brand worldwide for natural and premium food products, which is a segment where France should shine,» said Renaud Dutreil, Mirabaud's private equity head. Ducasse retains control of his firm, and the Mirabaud vehicle becomes a «reference» shareholder.
