Perpetual, one of Australia's largest independent wealth managers, has announced the appointment of a new group executive of marketing.
Kylie Smith, who has served as Perpetual’s General Manager of marketing and communications since 2013, will start in her new role on 1 September.
Smith was previously responsible for the management of the group’s brand, reputation and digital strategies to grow clients and new business revenue.
Prior to joining Perpetual, she worked for Westpac Group for more than 15 years, serving in senior marketing and corporate affairs roles within Westpac bank and BT Financial Group.
Digital Progress Key
«Kylie has made a significant contribution to Perpetual since joining us nearly three years ago and this promotion underlines the importance of our investment in the brand and strategic marketing in our client-centred strategy, importantly, Kylie will oversee the continued development of the digital client experience at Perpetual.”» said Geoff Lloyd, Perpetual Chief Executive.
Perpetual is one of Australia’s largest independent wealth managers, and adviser to high net worth individuals, families and businesses, and a leading provider of corporate trustee services. The firm has $31.8 billion in funds under management, $12.6 billion in funds under advice and $545.1 billion in funds under administration (as at 31 December 2014).
