Standard Chartered has announced what it calls a «Private Banking Academy» in partnership with Fitch Learning and INSEAD.
After the recent news that the bank was introducing ADVICE, a digital wealth advisory tool for its relationship managers (RMs), Standard Chartered has now added more support for the front line wealth professionals.
Standard Chartered Private Bank has partnered with Fitch Learning, a pre-eminent training and professional development firm, and INSEAD, a leading business school, to create a bespoke training programme for its global front-line staff that will enable them to deliver a higher level of service and advice to Private Banking clients.
Selected high performers will also have the opportunity to attend an executive programme designed by INSEAD that will help them adapt to the fast-evolving and increasingly digital future of private banking, the bank said in a media release.
New Benchmark
Based on its extensive experience, Fitch Learning has designed a customised programme to build the sales skills and product knowledge of the Private Bank’s front-line through a blend of classroom and online training.
Launching in May 2017, the programme is mandatory for all front-line employees and will include a rigorous assessment process that leads to certification.
«Our Private Banking Academy is a core part of our commitment to developing all of our employees, and we believe it will set a new industry benchmark,» said Didier von Daeniken, Global Head, Private Banking and Wealth Management.
