UBS today announced that it is returning this year as the title sponsor of Hong Kong’s oldest professional sporting event, the Hong Kong Open.
Sponsor of the tournament between 2005 and 2012, UBS has renewed its backing of the event with a multiyear commitment to support the Hong Kong Open, which will mark its 57th playing at the Hong Kong Golf Club between 22 and 25 October 2015.
Kathryn Shih, Head of UBS Wealth Management APAC, said: “We are delighted to renew our longstanding relationship with the UBS Hong Kong Open. Over five decades the Hong Kong Open has established itself as one of Hong Kong’s premier sporting events and continues to rank as one of Asia’s most popular tournaments. “Not only does the tournament's high profile across the region fulfil our business and brand needs across key markets but it is also an effective platform for us to support the communities in which we operate.”
Kyi Hla Han, Chairman of the Asian Tour, said: “We are delighted to welcome UBS back as the title sponsor and look forward to working with them again in further promoting golf in Asia.”
Past champions include Peter Thomson, Greg Norman, Ian Woosnam, Bernhard Langer and Tom Watson and, more recently, José Maria Olazábal, Padraig Harrington, McIlroy, Poulter, Jiménez and Colin Montgomerie.
With UBS’s return as title sponsor, the prize purse for the UBS Hong Kong Open 2015 will be increased to US$ 2million in 2015, up from the US$ 1.3 million purse in 2014.