Embedded Wealth: Who Owns the Client?

The way financial products are accessed will change dramatically in the future as wealth managers tailor their services toward the needs of each individual client.

In order for wealth managers to achieve their goal of adapting their services more toward clients’ needs, they are going to need to collaborate with other fintechs and third parties via the use of application programming interfaces (APIs).

In the above online panel discussion, experts speak to finews.tv’s Jade Cano to explain if and how using the model of embedded wealth, which puts customer needs first by offering contextualized targeted products through any distribution channel, affects banks’ business models, working culture and self-perception.