Singapore-based wealth manager WRISE has launched new coverage of the high net worth segment in the Middle East.

WRISE Group has launched WRISE Prestige Middle East, a new segment targeting clients with a minimum threshold of $1 million in the region, according to a statement. The offering will include global securities, structured products, mutual funds, fixed income and insurance.

«[WRISE Prestige] caters to clients who might have previously been underserved by traditional private banking institutions and are increasingly seeking more transparent and hands-on investment opportunities at the same service standards as WRISE Private,» the firm said.

Recent Growth

WRISE’s high net worth business in the Middle East follows the launch of WRISE Prestige in Hong Kong in February which has grown to a 250-strong force in nine months. WRISE Middle East overall has also seen «exponential growth in 2024» with the aim of expanding the team in Dubai to over 100 by the end of 2025.

«The growth of new wealth segments across the globe, coupled with the demand for more tailored wealth management solutions, have driven the need to diversity our wealth management offerings,» said Derrick Tan, group executive chairman of WRISE Group.

«WRISE Prestige Middle East is a key step towards fulfilling our broader mission of building a comprehensive wealth management ecosystem. By offering accessible and personalized services to a broader client base, we aim to empower and support the diverse financial goals of clients at every stage of their wealth journey.»