DBS and ComfortDelgro, which operates a fleet of about 10,000 taxis in Singapore, have entered into a strategic partnership to enhance payment services for their customers in Singapore, the bank announced on Thursday.
With the partnership, ComfortDelGro is the first public transport operator to be integrated into DBS’ «PayLah!» ecosystem, which serves 1.7 million users in Singapore. Customers can access and pay for their taxi bookings directly and seamlessly on the platform.
«This marks a significant milestone in our journey to inject dynamism into our mobile ecosystem platform, where we leverage technology and artificial intelligence to proactively piece together individual journeys for our customers. In doing so, we can provide personalized nudges and contextualized offers which they will welcome as thoughtful reminders,» Jeremy Soo, DBS’ Singapore head of consumer banking, said in the announcement.
The two parties previously partnered to introduce QR code payment for taxi rides in 2017, which helped pave the way for consumers in Singapore to use QR code payments widely in everyday transactions. According to the bank, 20 percent of QR code transactions took place within the transport segment before the Covid-19 pandemic.
