Securities firm Cat Financial Products renames itself Maverix Securities and launches a «Unique Product Innovation.» In March, the Swiss firm inked a partnership with SBI Digital Markets’ Singapore unit.
Swiss-based Cat Financial Products is rebranding. On Monday, the securities firm announced that it will be called Maverix Securities. The firm operates in the field of structured products, actively managed certificates, and solutions for digital assets. Cat Financial Products inked a tie-up with the Singapore digital markets unit of Japan’s SBI last March.
The new brand, reminiscent of the English term «maverick» (a calf or cow not branded by its owner, metaphorically also a loner or nonconformist), is described as «a logical next step in the company's continuous development.»
Spirit of Innovation
For Giuliano Glocker, Co-CEO and founder of Maverix, «a year after the transformation into a securities firm and the successful completion of our transformation, it is time to adapt our brand to the spirit of innovation with which we want to enter our next growth phase.»
To practically demonstrate this spirit of innovation, the financial institution is simultaneously launching an Exchange Traded Product (ETP) on the «Next Generation Payment Index» along with the name change. Maverix promotes this product innovation as unique in the market, combining stocks with the world of cryptocurrencies for the first time. The ETP is fully collateralized and will be listed on the SIX Swiss Exchange.
Cat Financial Products received its license from the Financial Market Supervisory Authority (Finma) in March 2003 and ended last year with a loss, as reported by finews.ch.
