AIA Australia promoted from within and announced the appointment of a new head of IFA Distribution. An Asian push will also be on the agenda.

With effect from January 2018 Sam Tremethick will take on the role of regional head of IFA. In his new position Tremethick will be seconded to the AIA Group in Hong Kong where he will be responsible for driving the IFA growth strategy across Asia, New Zealand and Australia, the firm said in a press release.

Tremethick joined AIA Australia in August 2012 as national manager strategic partnerships, before accepting the role of head of IFA Distribution in November 2014. 

As a result of the move Kristen Lennis-Harvey, head of Strategic Partnerships, will take on the role of acting head of IFA Distribution for Australia. Lennis-Harvey joined AIA Australia in May 2015 as head of strategic partnerships and will maintain the oversight for this role in the interim.

Cutting out the Middle Man

In September AIA acquired 100 percent of The Commonwealth Bank of Australia's (CBA) Australian and New Zealand life insurance businesses for $3.8 billion. 

The sale of CommInsure Life and Sovereign also included a 20-year bancassurance partnership with AIA for the provision of life insurance products to customers in Australia and New Zealand.

In Singapore in August as part of the insurer's move to strengthen its distribution network, AIA Singapore launched a new business to challenge the dominance of local banks. 

A wholly-owned subsidiary of AIA Singapore, AIA Financial Advisers (AIA FA) is a financial advisory firm that complements AIA Singapore’s tied Agency distribution channel.